AI Search Readiness for DirectSkills
Mixed: 73/100
2 checks need attention. Top fixes are listed below.
Last run June 16, 2026.
Mixed
AI engines find you sometimes — but several signals are missing.
- Passing
- 13
- Warnings
- 4
- Failing
- 2
- Skipped
- 9
Low awareness mode
ChatGPT doesn't know you yet — here are 5 pages to publish.
This path skips competitor evidence and focuses on giving AI engines enough source material to recognize the brand.
- 1. Canonical product definition page with a 25-50 word description.
- 2. Best your category for your target buyer page.
- 3. top competitor alternatives page
- 4. Pricing or plan comparison page with a real table.
- 5. Third-party directory/list placements that cite your category.
Top fixes
Highest-impact issues first, ranked by severity.
- Quotable product definition near topFailcontent.product_definition_likely
A clear definition of what your product is appears in the first 300 words AI engines extract.
Evidence: No clear definition pattern in the first 300 words.
Fix: Add a 25–50 word definition above the fold matching the template: "<Brand> is <category> that <primary function>, <key differentiator>." AI engines often cite this verbatim.
- Pricing visible or linkedFailcontent.pricing_visible
Pricing is visible or one click away — AI engines extract this constantly.
Evidence: No pricing table and no link to /pricing or /plans.
Fix: Publish a /pricing page with a comparison table. "Talk to sales"-only pricing kills AI citation in commercial queries ("how much does X cost").
- Organization schema presentWarnentity.organization_schema_present
Your site exposes an Organization or product entity AI engines can read.
Evidence: Entity node present but missing: description (>=30 chars)
Fix: Complete the Organization/Product schema with name, canonical url, and a 30+ character description matching your hero copy.
- Brand name consistent across signalsWarnentity.brand_name_consistent
Your brand name matches across <title>, OG tags, and structured data.
Evidence: Brand name missing from: title, og:title, og:site_name
Fix: Use the brand name verbatim in every metadata signal. Inconsistency confuses AI entity resolution.
- Clean heading hierarchyWarnstructure.heading_hierarchy_clean
Headings follow H1 → H2 → H3 without skipping levels.
Evidence: Heading hierarchy skips levels (e.g., H1 directly to H3).
Fix: Don't skip heading levels. Use H1 → H2 → H3 in order so AI engines parse the document outline correctly.
Full check breakdown
All 19 evaluated checks across 6 dimensions.
AI visibility
Whether AI engines actually mention you for buyer-intent queries.
- Brand recognized in AI enginesSkipped
Skipped — could not derive category/audience from site copy.
- Brand description accurateSkipped
Skipped — could not derive category/audience from site copy.
- Cited in category buying queriesSkipped
Skipped — could not derive category/audience from site copy.
- Recommended for primary use caseSkipped
Skipped — could not derive category/audience from site copy.
- Surfaces in competitor comparisonsSkipped
Skipped — could not derive category/audience from site copy.
Answer accuracy
Whether AI engines describe your product without contradicting your site.
- AI describes pricing accuratelySkipped
Skipped — could not derive category/audience from site copy.
- AI describes core features accuratelySkipped
Skipped — could not derive category/audience from site copy.
- AI describes target audience accuratelySkipped
Skipped — could not derive category/audience from site copy.
- No contradictory claims about the productSkipped
Skipped — could not derive category/audience from site copy.
Entity signals
Whether AI engines can identify your brand as a distinct entity.
- Organization schema presentWarn
Entity node present but missing: description (>=30 chars)
- sameAs profile links presentPass
3 sameAs profile links present.
- Brand name consistent across signalsWarn
Brand name missing from: title, og:title, og:site_name
- Canonical URL setPass
Canonical: https://directskills.co.uk
- Logo or hero image declaredPass
Schema.logo set
Content & citability
Whether your homepage gives AI engines quotable answers.
- Meta description in citation rangePass
Meta description is 155 characters.
- Quotable product definition near topFail
No clear definition pattern in the first 300 words.
- FAQ content presentPass
10 FAQ entries with FAQPage schema.
- Pricing visible or linkedFail
No pricing table and no link to /pricing or /plans.
- Use case or audience statedPass
Detected 2 audience/use-case signals.
Machine-readability
Whether your markup is machine-readable enough to parse cleanly.
- Valid JSON-LD on homepagePass
5 typed JSON-LD blocks present.
- Clean heading hierarchyWarn
Heading hierarchy skips levels (e.g., H1 directly to H3).
- Semantic HTML landmarks presentWarn
Only 2/4 semantic landmarks (looking for main/header/footer/nav).
- Tables or lists for parallel dataPass
14 lists on the page (no tables, but rich list usage).
Trust signals
Whether trust and recency signals are present.
- HTTPS enforcedPass
Site served over HTTPS.
- Privacy policy link presentPass
Privacy link: https://directskills.co.uk/gdpr-and-retention-of-records-policy
- Terms of service link presentPass
Terms link: https://directskills.co.uk/terms-and-conditions
- Contact channel visiblePass
Email link: mailto:admissions@directskills.co.uk
- Recency signal presentPass
Found 2026 or 2025 on the page.
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